We regularly receive calls and emails asking about better quality Panama hats. Many people know that these hats are painstakingly woven by hand in and around the small town of Montecristi, Ecuador. The locals know the plant (carludovica palmata) as “paja toquilla”. The “fino” quality (and above) can be quite expensive - even into the thousands of dollars – so it is no surprise that potential hat buyers want to know as much as they can before purchasing. Further complicating questions about the material itself [the topic for an article coming soon] is the fact that these hats often come to the North American market in their most basic state – unblocked, without a sweatband, and without a decorative trim. Buying the hat this way has advantages and disadvantages. I have traveled around the world with my basic unblocked Montecristi Fino hat and it has served me very well. But because most hats in N. America come to the retail market in a more finished state, the hat requires some explanation.
1. Portability: Panama hats are famous in that they can be rolled like fine linen and stored in a balsa wood box, often with the Ecuadorian flag decorating the box (we will include one with a purchase). This is true, but the owner must understand that this will create a crease in the crown of the hat. For many (myself included) this is no problem – the crease becomes a style point, not dissimilar from the “optimo” style crown (a style that almost certainly was born from the fact of this crease which runs laterally on the hat’s crown from the front of the head to the back). Half the hat is folded into the other half and it is carefully rolled from there. The big cigar shape is then held in place by double or triple looping the grosgrain trim (that otherwise adorns the hat at the base of the crown helping to snuggly hold the hat on one’s head) and slipping it around the rolled hat. From there, the hat can be stored in the box, packed in a suitcase, or (as I have been known to do) put in the pocket of one’s trousers when walking about and choosing not to wear the hat. When the hat is unrolled, it may take some minutes (or longer) for the material to relax and expand so that it is again “a hat”. Constantly rolling and unrolling your Panama hat will shorten its life span, as the straw will eventually crack. If you are a stickler for getting the absolute most time of service from products that you purchase, we recommend not rolling your hat.
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